“I was always frustrated with the fact that most Executive coaches, mentors and authors lack any practical business experience and therefore provide inadequate and in many cases misleading guidance to Executives. They either come from academia or are professional coaches with little to no real executive level experience. So I decided to form Second Element Living to address this gap and provide ambitious executives with real life guidance and mentoring so they can achieve their goals of reaching the top ranks in their field.” -Koorosh